>I wrote a blog post on Listening to online conversations a few days back, it was more about How to listen, the post was for people who are looking at the various sites, services that are available etc.

Here is an article which is really good about what to do once you find someone talking about your brand. How do you engage them??

These tips are actually very simple if you understand that the person or people talking about your brand are intelligent, and their thoughts need to be respected.

Somehow most brands fail to do this including NGO’s, small startups, corporates, government, civil bodies like police men etc etc and they give out silly responses which would turn people off!

http://www.socialmediatoday.com/SMC/99856

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