Priyanka Writing
4x growth in engagement – DigiWhirl casestudy
Consistent work with a community brings about good increase in interactivity. This is a graph, around two months since we started work on a community facebook fan page. Small weekly contests were held, but at the core of the activity was consistent 4-5 status updates daily.
The responses were studied noting the format, content and other parameters of the updates that got better response.
After some time a certain content, format was preferred. Based on that we soon saw a jump in engagement. This jump is consistent and also resulted in more responses to updates which are not according to the previously preferred format and content.
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Professionally into digital marketing since 2008. Currently, an independent business growth consultant. Infrequent posting since many years, owing to my other two blogs on Travel & Spirituality. :) For my work services you can check: www.priyankadalal.com Best way to contact me is via Twitter: @priyankawriting Email: priyankawriting(@)gmail(.)comWrote Recently
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