Social media being the new, happening field every now and then we see examples of how its being used badly and very badly! All of a sudden came across two conversations at the same time,

So there is this brand called Wagh Bakri, I like the brand since I went to their cozy little tea shop in Vile Parle. Saw them on Twitter & Facebook sometime back and have been following their activities. They are pretty bad but then when brands are new they tend to do such stuff as it is usually some in-house person messing around without talking to any professional people. They are sending out 10+ tweets like this every hour,

@ak_riyaz “Where there’s tea there’s hope” Follow us on

I mean its not even ‘Follow us’ it has a link alongwith it!! What is the need for the link to your twitter profile in your tweet!

Consider my surprise when I see that some social media simplified book covers @waghbakri as a casestudy!! Phew… so this is what follows…

I: Are you kidding me!!! RT @smsbeyond: India’s 1st compre. book on #socialmedia explores how @waghbakri promotes …. on fb & twitter

The book guys: @priyankawriting Sorry, you got us wrong. We haven’t been paid by @waghbakri. They have 1,288 tweets & around 220 followers, pls chk

Nothing much to say… apart from – I am never buying that book!

Along with that Nirav of BlogAdda has another conversation regarding bad social media agency practices on the Channel V page.

Its sometimes freaky to be in the field and see big companies doing such shady stuff, whether its them in-house or some agency they have hired.

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