Last two blogs in this series I talked about Vriksha Nursery – they utilize their people-friendly work very well to have a hit social media presence, then I looked at Corcoran Group a more serious Real Estate company with a very interesting social campaign around their employees.
In both those posts I was […]
Recently I was researching hospitals active on social media. Its really good to see some very genuine and touching communities for patients and medical causes springing up around these institutions. Social media is being used for various different purposes from fund-raising, providing crisis support to recruitment and business.
I compiled a presentation of 6 possible […]
Previously we looked at Vriksha Nursery as an example in this series. With a workplace like that generating social media stories becomes easier. Today I want to feature a Real Estate company in this series. As you can imagine generating content for […]
Recently came across some brands that are doing interesting stuff on social media. The content they post is pre-dominantly stuff that happens in their place of work. Content strategy for most brands involve serious content generation – usually hours of online research & compiling of status updates – but these pages are able to keep […]
Generally I use 3rd party apps for Twitter and so hardly ever login via the website to work on the account settings part. Today was setting up a client profile and I saw that the backend of the Twitter Account is looking so much more sophisticated now!
Twitter Archive
This is interesting, not sure when […]
I will take two recent popular campaigns in India as examples,
Honeybunny Ad by Idea
This one: http://youtu.be/8HxMymQAVJs
Their goal: advertise their pan-India network coverage – I am not sure they achieved this goal, I myself couldn’t relate the ad and network availability!
Goal achieved: Brand publicity – with “1 million visits on their ad […]
For quite some time now Facebook has been raising controversies and concerns. Very often I get people asking me whether social media is a bubble, what after people move on from Facebook? Every now and then I come across someone who just got off Facebook tired of privacy concerns or due to the increasing clutter […]
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Professionally into digital marketing since 2008. Currently, an independent business growth consultant. Infrequent posting since many years, owing to my other two blogs on Travel & Spirituality. :) For my work services you can check: www.priyankadalal.com Best way to contact me is via Twitter: @priyankawriting Email: priyankawriting(@)gmail(.)comWrote Recently
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